Is Your Website Design as Well Kept as Your Office Lobby?

Said facetiously: Would you have your office lobby painted in clashing colors? Would you leave outdated magazines lying around for your patients?

Most dental practices understand that the first impression made in the office lobby is an important one. What most dental practices don’t realize is that increasingly, that first impression is being made online by your website.

Too many dental practices have web designs that are unappealing or content on the website that is outdated. And for those that don’t yet have a website for their dental practice, it is certainly time to make the move.

Although your new patient may come to you via telephone, there is a good chance that they checked you out on the web first. What did they find when they did so? You should be able to say with confidence that they found your dental website to be professionally designed, up to date and easy to use.

If you cannot say that, you should consider a redesign of your website. Potential clients do not call you when they choose to go somewhere else because of the quality of your website. They simply move on.

Redesigning a typical dental practice website is not a major project. At The SEM Firm, we charge $1500.00 for a professionally designed site that is SEO friendly. Most designers will be in the same price range. This is a significantly lower cost than you will incur from losing even one or two potential patients.

As always, you can contact me here or leave a comment on this post.

February 23, 2009 Posted in: Website Design