Archive for the ‘Create Great Content’ Category

Real Dentists Own Blogs

I hoped to get your attention with that headline as I am being somewhat facetious.  Of course it is not absolutely necessary for you to be blogging to be a “real” dentist.  As much as it pains me to say that. 
However, I wanted to put another plug in for the blog because of [...]

April 7, 2009    Posted in: Blog on Your Dental Website, Create Great Content   No Comments

Good Marketing Starts With a Good Platform: Wordpress as a CMS

Set it and forget it.  This era is long gone in the search engine marketing industry.  It used to be that you could set up a website properly and leave it to be found by Google and the others and this would be sufficient to get good rankings.
Enter Web 2.0.
I know what you are thinking… [...]

March 1, 2009    Posted in: Create Great Content, Tools for Your Arsenal, Website Design   One Comment

The Four C’s of Professional SEO for your Dental Practice Website – Part 1 – Content

This is the most important set of articles I have ever created and if you are a member of my email list you received this via email.
Search engine optimization (SEO) is not difficult, your office assistant could be making drastic improvements to your website from their desktop computer spending approximately an hour a day.

The fact [...]

January 19, 2009    Posted in: Create Great Content, Four C's of SEO   3 Comments

Think Like a Search Engine

Let’s not forget that Google and Yahoo! are monster companies with market caps of 162.1 and 29.64 billion respectively. These enormous companies have customers: Searchers. These are people that are looking for the closest lasik eye center or a review of a dentist where they are getting a root canal tomorrow. Search terms [...]

July 15, 2008    Posted in: Create Great Content   One Comment