Archive for the ‘Manage Your Reputation’ Category

Own Your Name Online, Or Someone Else Will

Follow the instructions in this post to pro-actively “own” your name and the name of your dental practice in the search engine results. If you do not you will be at the mercy of derogatory comments made about you as a dentist or your dental practice in general.
Removing negative comments about you or your [...]

December 7, 2008    Posted in: Manage Your Reputation   3 Comments

SEO Spotlight: SEO Guru Andy Beal and his Online Reputation Management Tool – Trackur

This post will review an online reputation management tool for doctors, dentists and any other professional that would like to monitor the “buzz” on the internet about their products or services. The tool is called Trackur.
The tools creator is Andy Beal, a very well respected member of the online marketing community.
Here is what Andy [...]

November 23, 2008  Tags: ,  Posted in: Manage Your Reputation, Tools for Your Arsenal   One Comment

Medical and Dental Practice Web Marketing: The Rising Trend in Online Reviews of Your Practice

As a physician or dentist you are aware of the power of word of mouth advertising. Your patients tell other people about their experiences with you and others that work at your medical or dental practice. The Internet version of word of mouth advertising is reviews.
Your medical and dental practice web marketing should [...]

October 5, 2008  Tags: ,  Posted in: Manage Your Reputation   One Comment

Free Dental Marketing Articles: Banish Disparaging Remarks About Your Practice

In a previous post about marketing ideas for dentists I gave out a tip about how to use Google Alerts to manage your online reputation in another free dental marketing article on this blog.  If you implement Google Alerts as prescribed you will begin to get notifications when Google finds the name of your practice [...]

September 2, 2008  Tags: , ,  Posted in: Manage Your Reputation   2 Comments

Must Have Dental Marketing Strategy: Manage Your Online Reputation

This will be a short but powerful post for those of you that make your living based on your good reputation. All of those in the professional services industry could benefit but particularly those interested in dental marketing strategy or online marketing for doctors.
Your reputation could be challenged at any moment and this post [...]

August 24, 2008  Tags: , , , ,  Posted in: Manage Your Reputation   4 Comments